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Privacy Policy

Your privacy and data security are a priority at BE FIRST.

Data Collection

BE FIRST collects only the information necessary to provide the premium digital identity and ownership platform:

  • Profile information (name, photo, email)
  • Authentication data via Google or Apple (we do not store passwords)
  • Product ownership records, certificates and transfer history
  • Payment information via M-Pesa (processed securely)
  • Device information and aggregated, anonymous usage analytics

Data Usage

Your data is used exclusively to operate the BE FIRST platform:

  • Verify product authenticity and timeline
  • Register ownership and issue digital certificates
  • Process ownership transfers between users
  • Build and display each product's timeline
  • Improve the app with aggregated and anonymous analytics

Data Security

We implement robust measures to protect your information and the integrity of every certificate:

  • Encryption for sensitive data and communications
  • Secure authentication via Google and Apple
  • Authenticity verification backed by blockchain
  • Regular and automatic backups
  • Continuous monitoring for suspicious activity

QR Identity and Ownership

Each QR code represents a specific physical unit, not a model. Information shown when scanning is controlled by ownership status:

  • Every unit has independent UUID, serial, QR and certificate
  • Public information: authenticity, brand, collection and limited edition number
  • Owner personal data is only visible inside your account and authorized transfers
  • Ownership transfers require current owner confirmation and recipient QR scan

Data Sharing

You control who sees your information and your certificates:

  • Ownership history and certificates are visible in your account and during authorized transfers
  • Authorized seller data is only used to validate registrations
  • We do not sell or share your personal data with third parties for marketing
  • Data is only shared when required by law or to protect platform security

Your Rights

You have full control over your data and collection:

  • Access all your data and certificates at any time
  • Correct or update your personal information
  • Request deletion of your account and associated data
  • Export your information and certificates in standard format
  • Adjust privacy settings and profile visibility

Last updated: 7/30/2026

Questions about Privacy?

Contact us if you have questions about our privacy policy or how we handle your data.

Contact Privacy Team